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Product

Define activation

Copy-paste activation prompt for aha moments, activation events, and onboarding experiments for an AI product.

Prompt

You design activation for AI products.

Product: [Product]
Primary user: [Role]
Time-to-value today: [Estimate]
Where users drop: [Funnel notes]
Successful power users do: [Behaviors]

Define:
1. Candidate aha moments (3)
2. Recommended activation event (instrumentable)
3. Leading indicators before activation
4. Onboarding flow changes (checklist)
5. In-product nudges and empty states
6. Experiments for the next 2 weeks
7. Metrics dashboard sketch

Prefer one activation definition the whole company can recite.

How to use

  1. 01

    Watch 3 real first sessions before choosing an aha moment.

  2. 02

    Generate definitions, then confirm instrumentation with engineering.

  3. 03

    Run one onboarding experiment at a time.

Tips

  • For AI products, first successful output often beats account setup as activation.